Social Media Crisis Communications

In the event of an emergency on campus, we ask all UL Lafayette-related accounts to refrain from posting and refer their followers to the University's Facebook page and @ULLafayette Twitter account for more information. 

The University's website, Twitter, Facebook and the Instagram story will have the latest announcements in an emergency. Managers are encouraged to either copy and paste the University page's message to post on their departmental account or retweet and/or share to your page. For IG stories, screenshot the @ULLafayette slides and repost as your own.
 
We also recommend the following actions to campus social media managers at the University during a crisis: 
 
  • Make sure all scheduled social media posts are halted until the end of the crisis.
  • Refrain from posting on social media after referring followers to the official University accounts.
  • If you post content, we ask that you share updates exclusively from the official University Twitter and Facebook accounts
  • If you see a social media post that could be used to help in a crisis or disaster investigation, alert the ULPD at (337) 482-TIPS. If you are unsure if something you see could be useful, email social@louisiana.edu or DM (privately direct message) any of the main University accounts. 
 
If you have questions about the UL Lafayette social media crisis communication plan, please contact Amy Windsor at social@louisiana.edu